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Welleco.

Approached to enhance Elle Macpherson's wellness site, the upgrade had to mirror her glamorous persona and chic brand image. I worked on Welleco as a retainer, not a project. This means I chipped away at it ad-hoc, month by month, with a particular focus each time round. Below are a few samples.

UI.

UI design skin.

Premium, glamour, style, modern, fresh, health. All words I had in mind when thinking of the new skin for Welleco. Click and explore carousel below for a more in-depth look.

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Subscription.
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Subscription Function.

Welleco's products fall under the benefit of a consumable Subscription Services. They deplete on a regular basis, and need to be topped up with as little hassle to the consumer as possible. Click and explore carousel below for a more in-depth look.

Jounal.

Journal Pages.

Journals do a couple of important things on an e-commerce site. I was tasked with making sure all of these functions where honoured while maintaining Welleco's sense of style. Click and explore carousel below for a more in-depth look.

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